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Fashion PR Intern
Location: Remote / Virtual Type: INTERNSHIP

About the Role

We are looking for a Fashion PR intern to join our team. Our internships are generally a commitment of 15-25 hours weekly.

In this role, you will be responsible for assisting with Popinjay’s PR initiatives. You will work with our Marketing & PR Director to maximize editorial placement for the Popinjay brand through press, strategic alliances and special events.  As this role is writing-intensive, strong communication skills are a must. Experience in Photoshop, Illustrator and In Design is a huge plus!

Key Responsibilities

  • Assist in the creation and distribution of press materials. Develop press releases and other relevant PR materials
  • Compile and update existing media list
  • Pitch to media and assist in securing press features
  • Respond to media requests regarding press releases and photo requests
  • Interact with media, bloggers and other industry influencers
  • Develop and build on existing media relationships
  • Create buzz around offline activities such as pop-up shops, press- related events, trunk shows etc.


  • Must be able to commit to work a minimum of 3 months
  • PR, Journalism, Fashion, or other related majors preferred
  • Strong interest in fashion and PR
  • Strong writing and communication skills
  • Proficient in social media and blogging
  • Love for magazines and blogs
  • Passionate about ethical fashion
  • Knowledge in photography, Photoshop, Illustrator and InDesign is a plus
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